- Stephen Curry and Under Armour teamed-up for the creation of “Curry Brand”
- The two-time NBA MVP spoke candidly about his first legacy brand
- Curry Brand’s first sneakers will be officially launched on December 11
Golden State Warriors superstar Stephen Curry has spoken about the true essence and aim of his new brand.
On Tuesday, Under Armour has officially announced “Curry Brand.” Empowered by the renowned sports apparel company, the sportswear line is “a legacy brand” synonymous with Nike’s Jordan brand.
While Curry brand will traverse a wide-range of products such as footwear, apparel, and accessories, the three-time NBA champ assures that it wouldn’t be solely focused on selling and promoting his name.
In his statement on the company’s official site, Curry revealed that the brand will be his and his family’s medium to reach out to the community.
“I grew up doing a lot of things