Apple Now Letting Developers Enroll for Reduced 15% App Store Fees

Apple in November announced a new App Store Small Business Program that lowers App Store fees for small business owners and independent developers to 15 percent, down from the standard 30 percent. The program is set to launch on January 1, 2021, and as of today, eligible developers are able to sign up.

app store 15 percent feature


Apple has launched an App Store Small Business Program website that has all of the information that developers need to know, along with signup tools. The program is open to all developers who earn less than $1 million from the ‌App Store‌ in a calendar year, which applies to 98 percent of developers, according to a recent analysis.

When initially announcing the program, Apple promised to provide developers with more information, and has today done so through the ‌App Store‌ Small Business Program website. The site walks through the basics of how it works, answering questions about

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Following Apple Award Win, Shanghai Developers Of Genshin Impact Hopes To Build Its Own ‘Marvel Universe’

When Forrest Liu and his Shanghai-based video game developer company MiHoYo decided in 2017 to build a new mobile game to accompany its successful action RPG (role-playing game) Honkai Impact series, he envisioned an open-world style adventure, in which users can roam freely with their virtual characters.

The problem was, while open-world games have been all the rage in the console and PC space, it had never been done before in the mobile gaming space.

“It seemed like an impossible task,” Liu says. But after three years of development and “over 100 million yuan spent on the project,” the open-world mobile game Genshin Impact made its debut this past September.

It helped that MiHoYo, which was cofounded by Liu and two former college classmates in 2011, already had the smash hit Honkai series, so it wasn’t hard finding investors

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Amazon Web Services to offer macOS on-demand in the cloud, in new appeal to Apple developers

Amazon Web Services will provide software developers with access to macOS on-demand in the cloud for the first time, promising to speed up the process and reduce the cost of making software for Apple’s computers and devices.



graphical user interface: Dave Brown, Amazon EC2 vice president, announces the new Mac Instances on Monday night.


© Provided by Geekwire
Dave Brown, Amazon EC2 vice president, announces the new Mac Instances on Monday night.

Announced on the eve of the AWS re:invent conference Monday night, Amazon EC2 Mac Instances represent an unexpected expansion beyond Linux and Windows for AWS. Amazon says it was motivated by a desire to meet the needs of the community of more than 28 million developers who offer apps through the Apple App Store.

“Until now, development of these apps for the Apple platform was not possible within the AWS cloud,” said Dave Brown, AWC EC2 vice president, during the event. “Many of our customers had to manage their own fleet of Macs for their

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As the pandemic shatters Americans’ mental health, the FDA, psychiatrists, and developers are betting on smartphone apps to treat them directly



a man holding a sign in front of a television: A woman seen walking past a charity's shopfront in Stoke-on-Trent, England, on October 28, 2020.


A woman seen walking past a charity’s shopfront in Stoke-on-Trent, England, on October 28, 2020.

  • The COVID-19 pandemic has exacerbated the US mental-health crisis, with apps like Calm and Headspace booming as people try to cope.
  • Now, a new cohort of apps are working to directly treat mental illness, rather than just help people get by.
  • Three such companies told Business Insider their programs can drive similar results as medication, and said they believe in-person therapy is outdated.
  • The Food and Drug Administration has in recent months moved to help these mental-health apps become more available.
  • Experts at the FDA, National Institute of Mental Health, and American Psychiatric Association told Business Insider that evidence indicates the apps work, and that regulators are frantically playing catch up.
  • Visit Business Insider’s homepage for more stories.

The coronavirus pandemic has precipitated a universal mental-health crisis.

Symptoms of anxiety and depression are rising across

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Ada Developers Academy going independent in hopes of expanding its tech diversity impact

Ada Developers Academy graduates at a graduation event Jan. 7, 2019. (Jenny Crooks Photo)

Ada Developers Academy, the Seattle-based tuition-free software development boot camp for women and underrepresented sexual, gender and racial minorities, is spinning out from its parent organization and going independent.

Ada announced Monday that it is growing at a scale where it will serve more students, expand its impact and implement new support for programs. The organization has launched a fundraising drive to support that growth, and is looking to raise $25,000 between now and Jan. 2 to build up its cash reserves and a six- to nine-month fiscal runway.

Founded in 2013, Ada’s mission is to diversify the tech industry. Its program provides six months of classroom training followed by a five-month internship at one of its corporate partners. It runs two 48-person cohorts per year and has graduated hundreds of students.

Originally a project of

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Apple to developers: You’ve now got longer to add in-app payment to your online events

Apple is giving a six-month extension to its temporary waiver of the 30% commission it normally changes for iOS apps hosting online group events and classes. 

Until September, the company required iOS apps for this activity to use the App Store’s in-app purchases for goods sold by app developers. 

As The Verge reported at the time, Facebook got into a fight with Apple over its 30% App Store fee after launching a feature that let small businesses create paid online events. Due to the pandemic, Facebook opted not to collect fees on event purchases until August 2021. Initially Apple didn’t budge but in September it waived the fee for Facebook’s feature.

SEE: Top 10 iPad tips (free PDF) (TechRepublic)    

Apple announced the six-month extension on Monday, which brings the new deadline to June 30, 2021 – instead of December 2020. 

“As the world fights COVID-19, we recognize that adapting experiences

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Apple’s New App Store Move Changes the Game for Indie App Developers



a close up of a toy: Apple's New App Store Move Changes the Game for Indie App Developers


© Rob Hampson/Unsplash
Apple’s New App Store Move Changes the Game for Indie App Developers

Watch for more app developers to get serious about their side hustles.

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Apple’s reduced commission rates for small businesses could unleash a new wave of creativity in its app marketplace, according to developers, who predict the new revenue will allow independent apps to add new features or hire new employees.

The tech giant this week announced that it would slash its App Store commission by half, to 15 percent from 30 percent, for iOS developers who qualified for a new program on small businesses. Those eligible include any developer new to the App Store, as well as developers who made up to $1 million in annual sales in 2020 for all their apps.

The move is a “huge deal” for small developers, says Charlie Chapman, an iOS developer who created the Dark Noise

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Apple slashes App Store fees for most developers

Apple is chopping by half the long-controversial commissions it charges on the sale of apps and services sold by smaller developers on its App Store, saying it wants to help them grow their businesses amid the economic upheaval caused by the pandemic



a group of people posing for the camera: apple-ios-app-economy-creates-new-us-jobs-09022020-big-jpg-large-2x.jpg


© Apple Inc.
apple-ios-app-economy-creates-new-us-jobs-09022020-big-jpg-large-2x.jpg

The new program takes affect January 1, and impacts those making up to $1 million a year in app sales, the Cupertino, California-based technology company said Wednesday in a statement. 

Apple will reduce to 15% from 30% the App Store fee for those developers, along with those new to its store. The revised payment structure will affect the “vast majority” of developers who charge for apps and in-app purchases on Apple devices, the company said.

The smaller commission will help “developers fund their small businesses, take risks on new ideas, expand their teams and continue to make apps that enrich people’s lives,”

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Apple to Cut App Store Fees in Half for Most Developers

The Cupertino, California-based technology giant said it’s making the change to help small developers financially and to provide a way for them to invest in their businesses amid the economic struggles caused by the Covid-19 pandemic.

Apple has faced ongoing scrutiny from government regulators and criticism from developers about the percentage of revenue it takes for App Store purchases. Alphabet Inc.’s Google also charges similar fees to developers on its Android app store.

Earlier: Apple Loosens App Store Rules a Bit After Developer Backlash

Income from app developers has been key to Apple’s growing services business, which reached almost $54 billion in revenue in fiscal 2020. The App Store is one of several products and offerings that make up the services unit, but is the biggest revenue driver, according to Toni Sacconaghi, an analyst at Sanford C Bernstein. He estimates the App Store alone will bring in $18.7 billion in

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Apple Slashes App Store Cut For Most Developers, But Not Epic Games

Apple has made a big change to the cut it takes from all in-app purchases on its App Store, with the company slashing its rate from 30% down to 15% for most of its developers.

In response to the tough year Apple says its developers have been enduring, the company will now only take a 15% cut from all apps that make less than $1 million revenue annually. According to app analytics firm Sensor Tower, that accounts for nearly 98% of iOS developers currently, which makes the move a big shift for the company.

According to the same firm, however, this same 98% only accounts for 5% of Apple’s total app revenue, which might explain why the company is comfortable with such a drastic change. This also has no bearing on the ongoing court battle between Epic Games and Apple considering Fortnite’s massive turnover on iOS. The Fortnite developer is

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