GoCompare snapped up in £600m deal: Magazine publisher Future swoops on price comparison website
Britain’s biggest magazine publisher has swooped on the price comparison website Go Compare in a £600million takeover.
Future, which owns dozens of niche print and online titles including Country Life, Games Radar and Cycling Weekly, wants to use the brand’s technology to sell more services to its 400m readers.
It is offering cash and shares in a deal that values GoCompare, which is known for its opera singer mascot Gio Compario, at £594million – or 136p per share.
Magazine publisher Future is offering cash and shares in a deal that values Go Compare – known for its opera singer mascot Gio Compario (pictured) – at £594m or 136p per share
The takeover will net Sir Peter